At Pioneer we believe it is our duty to continue to play a leading role in the creation of new markets, promote preservation and improvement of the global environment as a responsible corporate citizen and maintain a high level of ethics as a member of local as well as international society. Together with various stakeholders, we can realize the Pioneer Group philosophy of "Move the Heart and Touch the Soul" by our adherence to this belief.
Stakeholders
This illustration shows the role Pioneer should play in the preservation of the global environment through our relations with a variety of stakeholders.

For non-environmental social information, click here
Environmental exhibition
Pioneer participated in the Eco Products 2010 Exhibition. The Company’s participation was based on the overarching theme “Ecology to NEXT STAGE ― Pioneer’s Next-Generation Ecology.” The Exhibition itself was held over three days from December 9, 2010 (Thursday) to December 12, 2010 (Saturday) at the Tokyo Big Sight.
At the exhibition, the Company showcased its next-generation in-car display device, the Network Visions Head-Up Display. Supporting an increasingly safe and comfortable driving experience, the Company’s offerings featured on-board car navigation and other systems that boast lightweight and energy efficient speaker equipped seats, route search functions that reduce energy consumption, as well as a battery-charged search function. In addition to an electric “music vehicle” that allows drivers and passengers to enjoy the wonder of audio and movie entertainment while driving, Pioneer displayed its capabilities for displaying wide-ranging smart phone information on car windscreens.
The exhibition was an opportunity for Pioneer to provide to a large number of customers the true-to-life experience and excitement of a bright and enjoyable tomorrow that is already almost here.
"carrozzeria" car navigation system
"Music EV" electric vehicleEnvironmental Seminar Held for Local Citizens
In April 2011, Pioneer held an environmental seminar for 31 people, outlining its environmental initiatives on "The Local Environment and Greenery" for the Kawasaki Citizen Academy, a non-profit organization.
The company explained its environmental activities and social contributions, including initiatives to conserve energy and reduce waste at its business offices, gave a tour of the headquarters, introduced its environmentally friendly products, and offered a sound demonstration with Pure Malt speakers (S-A4SPT-VP) made from retired whisky casks as a leading example of an environmentally conscious product.
The visitors thoroughly enjoyed listening to the wonderful sound of the Pure Malt speakers, moving their feet to the rhythm with looks of fascination on their faces.
Visitors tour the environmental facilities at the headquarters
Visitors brought their favorite music to listen to on the Pure Malt speakersNature Festival
Pioneer's headquarters, participated in a local nature festival held in September 2010. Many members from the local government, companies and NPOs participated, making for a very lively event enjoyed by large crowds. Pioneer exhibited its Pure Malt speakers, and set up a plasma TV. A documentary titled "Shintsurumi Soshajo (marshaling yard)" was screened.
Screening of archive film
Scene form event
Yamada Junior High School Receives
Pioneer Environmental Contribution Award
The award ceremonyIn November 2010, representatives of the Kawagoe Plant visited Yamada Junior High School, and presented students there with the Pioneer Environmental Contribution Award. The award ceremony took place during the morning assembly of all students, during which the award and a plaque were presented to the school. This award was expressed gratitude to all of the students’ efforts to collect and recycle bottle caps. Since the school began collecting bottle caps in 2009, more than 300,000 caps have been collected and sent to the Kawagoe Plant for recycling.
External Inquiries

In FY2011, Pioneer received 260 inquiries about its environmental conservation activities. (in Japan)



